CustomerFaithful

The UK’s Health Bill is once again paused for another round of consultation.
But whilst much of the discussion surrounds GP commissioning, we believe an even more fundamental issue is gathering momentum – that of integrated health and social care.

Many companies rush out ‘quick wins’ to improve their customer experience – things that seem ‘no-brainers’, benefiting both the customer and organisation, fast to roll-out and cheap to do.
But can firms improve quick-win initiatives from the very start? Here’s how, with AB split-testing…

In recent years, the NHS has made efforts to engage and involve patients in their own healthcare.
But whilst such attempts at forums are well meaning, are groups such as ‘citizen councils’ an appropriate or even effective channel to engage the general public?