Monthly Archives: November 2017

A recent study shows that 57% of cancer drug use showed no benefits for either survival or quality of life. But who's actually defining what 'benefit' includes?
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Here's an infographic, showing Customer Faithful's development of patient experience through the years.

These days, it seems every company has rewritten its brand values to be ‘all about the customer’. But how can we actually tell if a company means what it says?