Tag: app experience

With so many people using smartphones and the apps that make them so appealing, is the creation of a customer service app the next big thing in customer experience? Our view is a provisional 'yes' - but it all depends on how the app is downloaded initially. For the lowdown, read on.....

Smartphone apps continue to expand on a whole variety of platforms. But what makes an app really stick? By this we mean an app that earns its keep long-term and becomes a part of your life. We offer 3 tips for anyone building an app.....

With over 134,000 live apps on the Apple Store alone, and each iPhone handset averaging 65 installed apps, it's a tough, competitive environment for a user’s time. So, for retailers seeking to enter this arena, what should their mobile app experience focus on?