CustomerFaithful

Smartphone apps continue to expand on a whole variety of platforms.
But what makes an app really stick? By this we mean an app that earns its keep long-term and becomes a part of your life. We offer 3 tips for anyone building an app…..

With over 134,000 live apps on the Apple Store alone, and each iPhone handset averaging 65 installed apps, it’s a tough, competitive environment for a user’s time. So, for retailers seeking to enter this arena, what should their mobile app experience focus on?

Retailing via a mobile phone (m-commerce) is nothing new, even if apps are making it easier and more fun than ever before. But the potential for smart phones to create a virtual store accessible from a specific location is a whole new world. Intrigued? Read on.