Having a company ambition to be “a great place to work” is admirable. But it requires an up-to-date understanding and interpretation of the wants and needs of employees. Covid-19 has caused a “Great Reassessment” amongst employers and employees alike - it’s become a vital moment for firms to recalibrate their employee offer in line with staff needs and the competitive landscape.
At Customer Faithful, we offer fast turn-around employee insight programmes to suit every situation - from global organisations who already run regular staff research, through to SMEs that may never have conducted any employee insight at all.
Whether this is your first time commissioning employee engagement research, or you are an experienced HR professional looking for an approach that goes beyond annual surveys, we can structure a programme to suit.
Our research can help you position your employee value proposition (EVP), to attract the best talent into your recruitment plans. We can also support your retention initiatives, highlighting what matters most to your current employees, and what will keep them engaged and motivated in their work.
These insights drive hard financial benefits too - reducing employee churn cuts recruitment and onboarding costs, as well as word-of-mouth employee advocacy. In addition, high levels of employee engagement will drive improved client and customer satisfaction, which in turn impacts bottom line profits.
What are the benefits you can expect from our support in employee engagement?
1) Improved Employee Satisfaction: We’ve found the very activity of listening to employees using focus groups and targeted surveys is well received, when it’s paired with real action. Our findings are that employees become more committed to the success of the organisation. In short, they become more proud to work for you.
2) Higher Productivity: Engaged employees are more likely to ‘go the extra mile’ - in practice this means they become more driven to achieve their objectives, support their managers, fellow team members and customers.
3) Better Retention Rates: Employees who are engaged significantly lower the risk of turnover for the company. Indeed, many act as ambassadors for your brand, helping to attract friends to the organisation, as they are willing to personally endorse what it’s like to work there.
4) Creativity: We have found that employees who are passionate about their role and their company are more active in putting forward new ideas for improving it. For the most part, we believe this happens because they sense the organisational environment is one where leaders and management are genuinely encouraged to try innovative approaches.